HOdo Red Bean Mens Wisdom Store Nanjing Lishui Store Opens Smart Red Bean Starry Sky

On June 18, after nearly a year of preparation and half-month trial operation, the first smart store of Hongdou Men's Clothing finally unveiled its mysterious veil — the Red Bean Men's Star Shop opened in Nanjing, Surabaya! Yu Bing, President of Jiangsu Garment Association, and leaders from all levels of Nanjing Surabaya visited the site. Zhou Yaoting, Chairman of the Board of Directors of the Ninth National People's Congress and Chairman of the Board of Directors of the 10th National People's Congress of China, Chairman of the Board of Directors of Hongdou Group, Vice President of the All-China Federation of Industry and Commerce, and President of the Party Committee of the Hongdou Group, Zhou Haijiang and Jiangsu Hongdou Industry Co., Ltd. General Manager Zhou Hongjiang and other leaders attended the opening ceremony. Its opening is an important measure to accelerate the transformation and upgrading of red bean men's clothing, and it also makes Red Bean men's clothing in the forefront of the apparel industry in terms of smart development.

Since the trial of Red Bean men's clothing store in Shushui City, it has aroused extensive attention from the community to the red bean men's smart store. The media, franchisees and suppliers from all walks of life have also come to experience the new experiential consumption brought by the concept of “Smart Red Bean”. Together witnessed the perfect transformation of smart red beans.

At the opening scene, Yu Bing, President of Jiangsu Garment Association, and Zhou Hongjiang, General Manager of Jiangsu Hongdou Industry Co., Ltd. made opening remarks respectively. Leaders from Nanjing Surabaya and the chairman of the board of directors of Red Bean Group Co., Ltd. Zhou Haijiang and other leaders took part in the opening ceremony. Zhou Yaoting, Chairman of the Board of Directors of the Board of Directors, personally added a lion dance to the lion dance, symbolizing that the Red Bean men’swear brand has opened up a new direction for the development of smart lifestyle stores.

Ms Yu Bing, President of Jiangsu Garment Association made a speech

Zhou Hongjiang, General Manager of Jiangsu Hongdou Industry Co., Ltd. delivered a speech

Chairman of the board of directors of the Red Bean Group Zhou Yaoting personally adorned the lion dance

Illuminate the Starry Sky with Wisdom

Located at No. 12, Tongji Street, Laishui County, Nanjing, Red Bean Menswear Shop covers an area of ​​more than 2,000 square meters and is composed of three floors. It is the first Smart Red Bean store that integrates shopping, entertainment, leisure, wisdom and experience. The store is based on the "starry sky" design concept. The deep background and the "red" element LOGO of red bean traditional culture are the most beautiful scene in the night sky. While demonstrating the theme of the “Star of Wisdom of the Red Bean” at Shushuidian, it gives people a strong visual impact and endless creative imagination. At the same time, the store opened a functional zone such as a coffee lounge area and a touch entertainment area. It integrates shopping, entertainment, leisure and wisdom into the store, which shows that Red Bean Menswear is committed to creating a lifestyle store, emphasizing consumers' new experiential consumption concepts.

Smart Robot - Peas

Fitting magic mirror

Touch Table

Advanced customization

Gorgeous fireworks bloom in the sky, colorful band performances and a perfect lion dance show, culminating in the opening ceremony. At the opening scene, it was a lively and lively event that attracted many customers to visit the smart store of red beans. Entering the store, the fitting clothes placed on the eye-catching position—the smart fitting room and the magic mirror for fitting clothes, caused the customers' curiosity and actively selected clothes to experience the magic of an intelligent fitting test. Some customers have expressed that such smart stores not only add a lot of fun to the purchase of clothes, but smart wear recommendations also save a lot of time for clothes. Some customers also expressed that they liked the recreation area set up in the store, they had both shopping and entertainment, and gave people a brand new shopping experience. This kind of smart store is unique in Surabaya and said that they will often come to experience this new type of intelligent experience. Shopping methods.

With the franchise played the opening prelude

At the same time as the Red Bean Men's Water Shop opened, the Red Bean Men's Wealth Summit Nanjing was held at the Shushui Store on the 17th. "A good business model is half the success." New brand new red beans joined the joint venture model has become a hot spot in the clothing market, while other men's clothing stores have closed, the red bean men's clothing shows a strong momentum of development from last year's May this year. The 150-store anniversary event was held with a series of opening stores and a wealth of store activities. The results were blossomed in key regions and cities across the country, including Shanghai, Jiangsu, Hunan, Sichuan, Henan, Shandong, Shanxi, Inner Mongolia, Shaanxi, Gansu and Anhui. The boom in joining all over the country can be said to be a boom. Red beans joined the joint venture mode on the one hand to avoid the traditional franchise mode of operation drawbacks, so that the new model of chain operations more standardized and more efficient! On the other hand, this model also adhering to the "wealth win-win" concept of Red Bean to solve the investor's inventory risk issues, through the preferential policy support, effective management to fully guarantee the interests of investors, so that franchisees worry management, easy money . Let more red bean partners create a road to development and share the fruits of wealth! The gorgeous appearance of the red bean wisdom store also showed the strong strength of red bean men's clothing and increased the franchisee's confidence in joining.

Using Thanksgiving to pass on red bean culture

Culture is the root, and business is the tree. Red beans have always been the foundation of the “love culture”. The core of this is gratitude. For red beans, gratitude is a feeling and a culture. With gratitude, there will naturally be noble people. Because of gratitude, so customer service is supreme; because of gratitude, it is tolerant and talented for people; because of gratitude, so people are kind and caring, so the sense of gratitude culture has more universal significance.

The Red Bean men’s clothing consistently gives back to the society with “love” and “gratitude”, and has launched the “Finding the Most Beautiful Love Story” campaign nationwide for four consecutive years. Share stories of love, people who are grateful for love. On June 17th, the “Looking for the Most Beautiful Love Story” campaign was held in Nanjing Lushuidian. The Red Bean Men’s Market has opened its doors and will love the love of the country, the love of the compatriots, the love of parents, the love of brothers and brothers, and the love of parents... The “Finding the Most Beautiful Love Story” campaign is a sublimation event that moves the positive energy by moving the magic of love and triggers the emotional resonance of “small people and great energy”.

Red Bean Menswear Shop is the nation's first smart store in China. Its opening is a successful test of Red Bean Men's and even the national apparel industry in smart stores. Its future is bound to be limited. Red Bean Mens is committed to creating a lifestyle store and emphasizing consumers' new experiential consumption concepts. At the same time, it has also created a good structure for the common goal of “100 billion red beans, beautiful red beans, happy red beans, and smart red beans”. positive energy.